University Brand: A Bold New Look

Sub-brands

“Sub-branding,”or “sharing the brand,” elevates all parties involved. Colleges benefit from the association with the strong identity and recognition of the CPP brand, while the university is supported by the association with colleges that further their mission and objectives.

Alignment

 

sub-brands-vertical-stacked-alignment.jpgsub-brands-vertical-alignment.jpg 

screenshot of horizontal alignment for sub-brands

College Sub-brands

Each college sub-brand leads with the univerity's primary logo.

screenshot of college sub-brands