Training Videos
Training Videos
Topic: Start-ups, Entrepreneurship
Length: 73 minutes
Synopsis: A brief overview of starting and developing a business, potential challenges, and working with others.
Topic: Business Planning, Business Strategy
Length: 40 minutes
Synopsis: Business Plan Development
Entrepreneurship: Bootstrapping Your Business
Topic: Start-ups, Entrepreneurship, Bootstrapping
Length: 79 minutes
Synopsis: Figuring out whether Bootstrapping is the right choice for you and what it is
Topic: Business Financing
Length: 54 minutes
Synopsis: This course arms you with 12+ financing options and teaches you exactly how to apply for and unlock each one.
How to Work Smarter, Not Harder: Save Time and Money and Increase Productivity
Topic: Productivity Improvement, Time Management
Length: 68 minutes
Synopsis: Learn how to embrace the mindset of successful entrepreneurs and small business owners, manage your time effectively, tackle your to-do list, leverage automation and delegation, and power up your social media, content marketing, and branding strategies to direct more attention and traffic to your business.
Identifying Your Target Market
Topic: Target Marketing, B2B Marketing, Marketing Strategy
Length: 42 minutes
Synopsis: This course includes tips for developing our own business-specific market characteristics, with advice specifically for B2B businesses and companies operating across international borders and cultures.
Brad Feld on Validating your Startup Idea
Topic: Entrepreneurship, Small Business Marketing, B2C Marketing
Length: 58 minutes
Synopsis: Steps that any entrepreneur needs to follow to determine whether an idea has merit: whether it is significant, meaningful, and disruptive; provides a framework to evaluate an idea and its risks - as well the costs of not pursuing the idea at all.
Topic: Entrepreneurship, Small Business Marketing
Length: 35 minutes
Synopsis: In this course, John Jantsch explains how to scale a startup into a successful business that is prepared for future growth.
Topic: Small Business Management
Length: 30 minutes
Synopsis: Overview of starting an online business; taught by a Shark Tank Australia Judge
Entrepreneurship: Finding and Testing Your Idea
Topic: Entrepreneurship, Business Strategy
Length: 42 minutes
Synopsis: Dave Crenshaw helps you determine first which businesses are best suited to you as an entrepreneur, and then how to brainstorm ideas and identify which idea is a real opportunity.
Marketing Foundations: The Marketing Funnel
Topic: Funnel Optimization, Enterprise Marketing, Marketing Campaigns
Length: 78 minutes
Synopsis: In this course, expert Brad Batesole demystifies the marketing funnel and shows how to use it as a tool to help your campaigns succeed; goes into great detail regarding The Marketing Funnel.
Leading a Small Business Through a Crisis
Topic: Organizational Learning, Small Business Management, Crisis Managment
Length: 29 minutes
Synopsis: Extremely relevant to dealing with how to run a business due to COVID-19
HR Guidelines Everyone Should Know
Topic: HR Policies
Length: 65 minutes
Synopsis: The only HR course, but more relevant to older companies since it talks about what recruiting methods to use, how to interview candidates, and how to manage salary negotiations.
Creating Job Projections for Your Business
Topic: Strategic Planning for Growth
Length: 40 minutes
Synopsis: This course solves the challenge of projecting future growth with a framework for researching statistics, methods for calculating growth rates, and a list of pitfalls to avoid.
Creating a Unique Competitive Advantage
Topic: Strategic Planning
Length: 22 minutes
Synopsis: This course equips you with a framework for identifying your company's unique competitive advantage so that you can build on that foundation with confidence.
Topic: Business Planning, Corporate Communications
Length: 66 minutes
Synopsis: This course helps you navigate the five essential sections to include in your plan: company profile, team, staffing, business model, and current status - all with examples, as well as solid business mindset tips and advice for talking to investors.
Cybersecurity for Small and Medium Businesses: Essential Training
Topic: Small Business Management, Cyber Security
Length: 94 minutes
Synopsis: Build your cybersecurity knowledge to keep your business safe
Growing Your Small Business with LinkedIn
Topic: LinkedIn, Small Business Managment
Length: 50 minutes
Synopsis: How to use the powerful and free tools on LinkedIn to position yourself as a leader in your field, build a brand for your company, and connect with clients and fellow small business owners.
Copyright for Creatives: Protecting Your Work
Topic: Copyright Law, Small Business Managment
Length: 84 minutes
Synopsis: Explains what copyright is, what needs to be copyrighted, and how to register one.
Delivering an Authentic Elevator Pitch
Topic: Personal Branding, First Impressions, Personal Development
Length: 38 minutes
Synopsis: How to present yourself while pitching
Kickstarter Crowdfunding Essential Training
Topic: Entrepreneurship, Crowdfunding
Length: 141 minutes
Synopsis: Learn how to raise money for your projects by crowdfunding using Kickstarter
Setting Up Your Small Business as a Legal Entity
Topic: Entrepreneurship, Small Business Management
Length: 65 minutes
Synopsis: Covers the basics of incorporation, explaining the difference between a corporation and an LLC, helping you decide if a sole proprietorship is right for your situation, and providing advice on choosing and forming a corporate entity; explains how to establish bylaws, set up a tax ID for the IRS, and naviage state and local laws.
Entrepreneurship: Raising Startup Capital
Topic: Entrepreneurship, Small Business Financial Management
Length: 144 minutes
Synopsis: This course provides an overview of the main avenues to raising capital (such as crowdfunding, angel investors, venture capital, and more), identifies the key stakeholders, and shows the best ways to market your project and ask for funding.
Selling Strategies that Boost Customer Acquisition
Topic: New Customer Acquisitions, Sales Strategy
Length: 89 minutes
Synopsis: This course delves into individual selling strategies, outlining the advantages and disadvantages of each, and provides a framework for evaluating which are most appropriate for your business.
Understanding Patents: A Deeper Dive
Topic: Patent Law
Length: 53 minutes
Synopsis: Learn the defining characteristics of successful patents, including what is and is not patentable and the types of patents available.