University Brand

University Logo

Each link contains a zip file that includes a PDF vector file, .JPG file and a .PNG file with transparent background. Contact Strategic Communications if you require a different file format.
Primary Logo Horizontal Stacked

Primary Logo Horizontal Stacked

 Download Primary Logo Horizontal Stacked (.zip)

Primary Logo Vertical Stacked

Primary Logo Vertical Stacked

 Download Primary Logo Vertical Stacked (.zip)

Primary Logo Inside Stacked

Primary Logo Inside Stacked

Download Primary Logo Inside Stacked (.zip)

Horizontal Logo BW

Horizontal Logo BW

 Download Horizontal Logo BW (.zip)

Horizontal Stacked Black logo

Horizontal Stacked Black

 Download Horizontal Stacked Black (.zip)

Horizontal Stacked White logo

Horizontal Stacked White

 Download Horizontal Stacked White (.zip)

Black and white stacked wordmark

Wordmark BW Stacked

 Download Wordmark BW Stacked (.zip)

Wordmark Horizontal White

Wordmark Horizontal White

Download Wordmark Horizontal White (.zip)

The Logo Explained

cpp-logo-regular-web3.jpgThe current CPP logo, introduced in 2018, conveys that CPP is a campus on the move, constantly seeking to improve and progress. The wordmark Cal Poly Pomona is intrinsic to the logo and underscores the university's deep connection with its namesake city. The traditional green and gold are found in the octagon's arrow, to further distinguish the university. The octagon shape reflects the eight academic colleges and the eight elements of an inclusive polytechnic education, which are described in the university’s Academic Master Plan

  • The application of knowledge
  • Creativity, discovery and innovation
  • Critical thinking and problem-solving
  • Diverse and multidisciplinary perspectives
  • Integration of technology
  • Collaborative learning
  • Community and global engagement
  • Professional and career readiness

The multiple facets of the octagon symbolize the interdependent nature of a Cal Poly Pomona education inside and outside the classroom.