Gregg Patterson

Gregg Patterson
Founder and President "Tribal Magic!!!"

Gregg Patterson became the general manager of The Beach Club in 1982 and spent 34 glorious years in this role before stepping aside for the “next generation” and his next adventure as a full-time speaker and writer with his new company “Tribal Magic!!!” in 2016. 

Patterson has been a featured presenter at various business workshops, club management seminars, assistant manager conferences and hospitality forums in North America, South America, Europe and Asia. He teaches club management courses at The Business Management Institute (BMI-II and BMI-V) and was an adjunct professor at The Collins College of Hospitality Management at Cal Poly Pomona for 14 years. In addition, Patterson is a visiting lecturer at various universities both in the United States and around the world. 

Patterson also writes for Board Room magazine, Club Management magazine, Club Management Perspectives, Golf Retailing magazine and The St. Andrews Management Center and is the author of Reflections on the Club Experience, an anthology of essays on club cultures and operations. In acknowledgment of his efforts as an educator in both the university and the corporate worlds, he was awarded the 2002 by Board Room magazine, the Club Executive of the Year by the Club Management Association of America in 2015, the Lifetime Achievement Award by the Asian Pacific Hospitality Summit in 2015 and the 2015 Board Room magazine’s Award of Dedication “for his timeless, energetic and dedicated service to the private club industry.”

Patterson and Elaine, his wife of 41 years, live, work and play in Los Angeles.