LogoVista Industry Project: Phase I and Phase II

LogoVista is a Software company based in Tokyo, Japan considering entry into the US market.

• Phase I: Creating a Competitor Analysis for LogoVista in the US market

• Phase II: Identifying Potential U.S. partners for LogoVista
  • LogoVista Internal Analysis
  • Potential Partner Analysis
  • Customer Identification/Outreach/Data Collection
  • Drafting a Partnership Interest Letter

More than 60 Business students benefited from this hands-on learning experience.

This project also provided funding for a student assistantship.

For more information, please contact:

Dr. H. Erkan Ozkaya

ozkaya@cpp.edu

Dr. Mohammad Salehan

msalehan@cpp.edu

Dr. Nastaran Simarasl

nsimarasl@cpp.edu

Dr. Zeynep Aytug

zaytug@cpp.edu