Master of Science in Digital Marketing Program

Targeted Careers and Job Outlook

Graduates of this program will be equipped with the skills necessary for careers in marketing and analytics. Possible roles include digital marketing specialists or managers, customer data analysts, and consultants, working on either client or supplier sides. The following list outlines some of the potential positions for which the program prepares its graduates:

Digital Marketing Execution Side

Digital Marketing Analytics Side

Digital Marketing Specialist / Manager / Director

Customer Analytics Analyst / Director

Social Media Marketing Specialist

Consumer Insights Analyst / Director

Search Engine Marketing Specialist

Marketing Data Scientist

Database Marketing Specialist

Social Media and Text Analyst

Email Marketing Specialist

Web Analytics Specialist

Marketing Manager

Research Associate

Web Design and Media Analytics Specialist

Research Director