International Business and Marketing

Graduate Programs

The IBM department faculty teach in two graduate programs at the Singelyn Graduate School of Business.

 

Masters of Business Administration (MBA)

The Master of Business Administration (MBA) program is designed for working professionals eager to accelerate career potential while continuing daytime employment. This dynamic program is offered in evenings, weekends, and hybrid formats to accommodate busy schedules. Our MBA curriculum emphasizes teamwork, collaboration, and hands-on learning.

For more information, click here.

Masters of Science in Digital Marketing (MSDM)

The MSDM is designed to deliver a graduate-level experiential learning marketing program that aligns with Cal Poly Pomona's strategic initiative of promoting integrative learning, discovery, and creativity. This program is intended to produce marketing managers and data analytics specialists who need to acquire the skills necessary in the increasingly digital economy. The graduates of this program will be able to generate insights about consumers, create digital marketing programs (email, social media, mobile marketing, search engine marketing), and measure their effectiveness based on their understanding of consumer psychology, behaviors, and knowledge in marketing channels (online and brick and mortar).

For more information, MSDM page.