Sparks Ignite for Alumna Alexiss Diaz

Alexiss Diaz never imagined she would be working in sales after graduating with her degree in communication. Let alone, living her dream of working in the sports industry with the women’s basketball team, the Los Angeles Sparks, immediately after walking the stage at commencement. 

Diaz was hesitant to take the jump into sales even if it was in sports entertainment. “I didn't want to be someone who just took the job just to work it.” But, after seeking advice from professor Sid Robinson, he helped change Diaz’s perspective and encouraged her to take this as an opportunity to get her foot in the door.

“If it wasn't for professor Robinson telling me I can do anything I set my mind to, I would probably still be looking for a job. I feel like a lot of times, professors see the potential and help push you in the right direction," said Diaz.

Diaz’s risk paid off. While she began in sales with the Los Angeles Sparks, she is now working in the member relations department, where she works one-on-one with season ticket holders.

“The ticket holders are so welcoming. I am really enjoying my time with the Los Angeles Sparks. I am planning events to give back to the community for ticket holders, and it’s incredible to see them all show up and take part in giving back,” said Diaz.

Diaz credits her education in the College of Letters, Arts, and Social Sciences for preparing her for a role outside of her comfort zone. After finishing her first season with the L.A. Sparks, she realized how much of her courses translated into her work.

“I have been pulling things here and there from my courses. Even though my position is not directly related to communication, I feel confident in sharing my perspective on how we can cross-collaborate with other departments,” said Diaz.

While trying something new felt risky, Diaz hopes that soon-to-be graduates are not afraid to take a leap of faith. “Don’t be scared of doing something you are not used to. At worst, you find out that it isn't for you, but you might also find something you didn't even know you would enjoy!”

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